The Community Engagement Specialist is responsible for building awareness, engagement and relationships for BRI in the greater Seattle area and beyond to help generate a pipeline of support. This person will develop strategies and tactics, aligned with the BRI brand that includes events, tours, and content marketing, public and media relations. This individual will also oversee creation of multimedia and print materials to support these efforts. The ability to recruit and prepare BRI staff and volunteers as BRI ambassadors is a key success factor. This position serves as an important public face of the institute and reports to the Director of Marketing Communications and External Relations.
• Generate annual community outreach plan, including public event participation and sponsorships.
• Generate and distribute individual event plans, recruit and orient BRI staff to execute plan effectively leveraging available institute resources. This includes planning and managing bimonthly Science Friday events for the public.
• Provide logistical support, as needed, for community events benefitting BRI, such as Seafair Triathlon and the Boeing Classic.
• Identify, recruit and prepare staff, volunteers and event participants to be BRI ambassadors at events, tours and other community event. Provide speaker training as needed.
• Monitor and generate quarterly metric reports of community outreach activity and engagement, sharing insights and best practices with Marketing Communications team.
• Generate and maintain an inventory of high-quality branded communication and exhibit materials that support BRI events, sponsorships and public presence.
• Implement public and media relations strategies under guidance of Director and in collaboration with PR agency and Virginia Mason communications
• Oversee integration of event messaging into BRI’s owned communication channels and across health system communication channels. Leverage health system shared resources, events and communication channels.
• Provide staff support to the Development Committee and execute administrative tasks that support this role as well as assisting with the Director’s administrative needs.
• Bachelor’s degree in communications, public relations or related area
• 5-8 years of directly related experience
• Demonstrated creativity and success in event planning, event management, promotional writing and volunteer management
• Excellent communication and interpersonal skills with ability to interact comfortably with people from a wide variety of backgrounds
• Confident, inquisitive and able to interact with scientists and translate their complex science for the lay person
• Professional and comfortable dealing with the public and sensitivity in dealing with people who have health issues
• Experience with non-profit organizations or PR/ad agency experience
• Valid driver’s license and ability to work outside normal business hours
• Ability to work as a member of a team as well as be a strong individual contributor
• Knowledge and experience with relevant computer software programs such as Word, PowerPoint, Outlook, Excel, Publisher, InDesign or others.
Additional Job Detail
This job requires strategic thinking, a collaborative mindset and creativity in staging science-focused events. Independent judgement, ability to delegate, and solid decision making skills are necessary. The ability to work collaboratively with other people and organizations is crucial, as is the ability to multi-task in a deadline-driven environment.
Must be a versatile team player who is an organized, dependable self-starter with the ability to generate new ideas and execute them. This team member needs to embrace both glitzy and mundane tasks with equal gusto and attention.
This individual is an advocate who promotes BRI’s research, scientists and impact on human health while demonstrating support to other allied community and national organizations. During the spring and summer seasons, events and walks require working on weekends and off-hours.